Our design process

The Design Squiggle shows how our design process goes: messy & exploratory in the beginning, focused towards the end.


Gain insights and map opportunities. The first part of the process brings with it a lot of uncertainty. It is not possible to tell in advance where the process will take us exactly and what the outcome will be.


Insights are shaped into a vision of the future. Inspiration, exploration & experimentation are key activities in this phase. Ultimately one or more concepts are developed.


Once a viable concept has been selected, it is further detailed, tested and refined until a design arises that can be manufactured at scale. It is then that focus & structure take over and we proceed in nearly a straight line towards realization.

Our services

We are a small team with ambitious ideas. It is in the execution where good ideas have a chance to become something great. We are at our best when we are responsible for the process from head to tail.

– Design Research & Strategy

– Concept Development

– Product Design

– Mechanical Engineering

– Prototype Building

– Creation of Imagery

– Design For Manufacturing


What can we do for your organization? Let’s find out. Get in touch via our contact page

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